This page gathers interesting information on design and production, from conceptual videos to re-world examples. We roughly organize the information into the following categories:
- Branding
- Social Media and Search Engine
- Marketing Information and Research
- Production Resources
- Motion Design and Cinematography
“To design is much more than simply to assemble, to order, or even to edit: it is to add value and meaning, to illuminate, to simplify, to clarify, to modify, to dignify, to dramatize, to persuade, and perhaps even to amuse. To design is to transform prose into poetry.”
–Paul Rand
Animation: Volumetric Jazz
The last truly wide open area of experimentation: animation! Check out this really cool offering...
Atlas Peak Olive Oil
As a boutique provider of olive oil, they needed premium design to project premium quality. ContentX built their brand from the ground up, starting with the foundation of a new logo, to matching print collateral to packaging and web presence.
Efficient Drivetrains
For this leading electric technology innovator, we have provided professional creative services and marketing consultation for over 10 years. Those efforts have resulted in EDI’s eventual purchase by a $20B public company, Cummins, Inc.
Mendocino Film Festival
For this boutique film festival, we provided professional marketing and graphics that resulted in a significant increase in sponsorship, membership and attendance. We overhauled all elements of the marketing platform, from the brand standards to sponsor solicitation materials and beyond.
Duke Empirical
For this premium medical device designer, I have provided top-shelf creative services for over 10 years. From visualizing new devices, to translating their innovation to marketing materials, I have been their outsourced media supplier.
Sure, you can read up on design, but maybe you simply want to talk with a professional?
The design and marketing business moves fast… new technology, new processes, and new ways of thinking arrive as fast as they fade. In an attempt to capture helpful materials, below is a collection of interesting references and resources. Enjoy… but don’t blink, the list will change as fast as the media landscape does…
MARKETING
Internet Marketing: An overview | web article
10 tips for B2B marketing | web article
MailChimp: What is marketing automation? | web article
SOCIAL MEDIA
top 10 things to know about Social Media | video
2018 Social Media Statistics | article
SEARCH ENGINE
32 point SEO check list | video & article
Google: How do search engines work? | web article
“Good design is like a refrigerator—when it works, no one notices, but when it doesn’t, it sure stinks.”
–Irene Au
“The role of the designer is that of a good, thoughtful host anticipating the needs of his guests”
–Charles Eames
“Design can be art. Design can be simple. That’s why it’s so complicated.”
–Paul Rand
“Whitespace is like air: it is necessary for design to breathe.”
–Wojciech Zieliński
“Design is thinking made visual.”
–Saul Bass
“Good design is obvious. Great design is transparent.”
–Joe Sparano
“Brand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But brand is simply a collective impressions some have about a product.”
– Elon Musk