Case Study: Atlas Peak Olive Oil
ContentX provided brand, web, packaging and marketing services
Atlas Peak was on a shoe-string budget, but wanted to begin presenting their products as a premium product offering. They wanted their multiple product package designs to have a family feel, with expandability into the future.
Starting by examining the market and customer base, we designed a new logo that would work well in the speciality foods market. Growing the new brand platform, we systematically designed a product packaging lineup, and web platform to deliver a synchronized look and feel across their entire marketing landscape.